Company Giveaway Favorites: Custom Calendars – Calendars which are full of customized pictures are considered best giveaways that the recipient can adore all through the year. There are several calendar creation companies, but they cannot work with equal efficiency when it is about creating a fantastic calendar without a fuss. Everybody knows what calendars do for our business. Investment in calendars is the best expenditure of money for how the calendars are used throughout the year. Having your company’s logo, slogan or brand name on the calendar straightly takes you to more and more customers. But how can you make your company’s calendars stand out?
If you are very concerned about making a lasting impression on your clients, custom calendars can be the best choice. A report revealed that almost 95% of the respondents keep the marketing calendars presented to them as giveaways; they keep them as complimentary gifts. This is an amazing retention rate for any promotional item, particularly for a B2B product. This frames that the potential custom calendars have as useful advertising tools for business growth and promotion.
Printing season for custom calendars begins from the center to the end of the year, and they are distributed during the holidays. There’s merely a short window when people need calendars, so concentration must be given to design, plan and send them at an appropriate time. So, utilize this time in the best way by making your customized calendars. A custom calendar will assist in spreading your slogan, brand name and keeping you at the forefront of your client’s attention throughout the year or maybe longer than that. Here are some practical tips for creating custom calendars as giveaways for brand awareness.
How to select the themes?
Consider a decent theme. It would be fantastic if the theme matches to your services, message or brand. Don’t think about choosing a theme which is too trendy as there are chances of them getting dated before the end of the year. Write down your ideas and thoughts, make a sketch or create a draft of your calendar then just polish the idea.
For a wall calendar think out of the box. Wall calendars have many pages and a massive room for various design concepts. Write down your plan or design for each month. This will aid in constructing ideas that are just perfect for the overall theme.
For one page calendar, go for one unique design. Poster calendars, card calendars, and magnetic calendars are single-sheet items, so you need one unique and robust design for one year. Don’t forget to pick a theme that is just perfect for your brand and the services you offer.
Hire a professional. If you are planning to hire an experienced photographer or designer for your calendar, then you are just on the right track. You can find the best people via design and photography sites which present hundreds of portfolios of the artist. So you can hire one according to your budget, work, and requirements.
Use photos that convey feelings or tell stories — select images which will make everybody remember your company. For example, if your company is related to traveling, you can display pictures of people enjoying the beautiful spots. Use original photos and don’t go for stock photos.
Custom calendar for your client is a way of framing your gratitude towards their continuous patronage and loyalty. Tap your loyal and potential client by presenting your personally designed calendar as a freebie.