Skullcandy Inc., headquartered in Park City, Utah, specializes in marketing audio technology, including headphones, earphones, and Bluetooth speakers. Acquired by Mill Road Capital for $196.9 million in October 2016, Skullcandy caters to outdoor action sports enthusiasts and the broader consumer market. The company expanded its product line to include premium audio devices like the Crusher headphones, available through various channels such as retailers, specialty outlets, and their online store.
Founded in 2003 by Rick Alden and Cris Williams, Skullcandy gained recognition with its innovative Skullcandy Portable Link showcased at the 2003 International Consumer Electronics Show. The LINK system, combining headphones with hands-free cellular technology, received a patent for its wireless version. Recognized as “the world’s coolest ear bud” by Fortune magazine in December 2008, Skullcandy continued its growth by acquiring Astro Gaming in April 2011. Despite a failed acquisition attempt by Incipio in 2016, Skullcandy successfully transitioned to private ownership under Mill Road Capital’s acquisition, solidifying its position in the audio technology market.